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Deciding to Sell

Selling Your Florida Property

Selling your Florida property is likely one of the most important choices you will make. Area and community markets differ and will require in-depth knowledge to position your home and maximize your investment. Choose an experienced real estate advisor and advocate to work diligently and effectively to achieve your real estate goals, with honesty and integrity throughout the process.

Valuation Study

Compass offers an exceptional technology platform providing insights to help us prepare a comprehensive Comparative Market Analysis (CMA). We will ensure that you are informed on current sales, trends over time, what your competition is, and how long we can expect your home to be on the market. A CMA is a valuable tool to assist you in establishing a targeted sales price while assuring the best result in the current real estate market.

Marketing Strategy

Your home will receive maximum exposure through effective publications, along with global exposure on numerous websites. Entry into the MLS Database will provide access to qualified buyers nationally and internationally.

You will receive a customized marketing plan specific to your property and will include:

Private Exclusives – pre-marketing of your property to over 27,000 Compass agents across the country. Compass is the #1 Independent Brokerage in the USA and a recognized as a Fortune 500 company.

Proudly displayed on thousands of real estate websites including:

  • COMPASS.com
  • Realtor.com
  • Zillow.com / Trulia.com
  • Yahoo.com
  • SarasotaAndBeyond.com
  • FLHomes.com
  • WorldProperties.com
  • Juwai.com

Properties receive additional exposure through Social Media channels such as LinkedIn, Twitter, Facebook, Instagram, and YouTube.

Other targeted marketing may include:

  • Professional Flyers and Feature Sheets
  • Digital Ads on platforms like Google, USA Today, Facebook
  • Targeted Print Marketing
  • Direct Mail
  • Open Houses/Broker by Invitation and/or Public
  • Cooperation with other MLS agents
  • Just listed postcards
  • Marketing to an expansive regional/national sphere of influence
  • Networking with Realtors® both locally and nationally

Beyond the Contract

Once your home is under agreement, our team continues to work on your behalf and ensure that all details are addressed to assure a smooth and successful closing. From home inspections and title insurance to surveys and home warranty, a dedicated team is there to assist you throughout the entire process.

Principals Pam and Rich have outstanding reputations in the greater Sarasota market area and customers arrive primarily by referral. You can rest assured that their will work tirelessly to provide an excellent selling experience.

Our Commitment

“Our objective is to work on your behalf to achieve the highest possible price for your home, as quickly as possible. We will work diligently to locate and qualify potential buyers, as well as provide tips on how to sell your home more quickly. As proven real estate professionals, our experience in residential, new construction, and project management allow us to address the details and provide service excellence.”

With over half of a billion dollars in closed sales, the Polese Charron team will work and achieve your optimum results.

Connect With

The Team

Keep up to date with the latest market trends and opportunities in Sarasota.

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